Coach Anna Swisher
Coaching Strength and Power Masterclass
See More. Say Less. Lift People Up.
Two days that change how you see movement and how you talk about it.
Leave able to teach squats, presses, pulls, and the Olympic lifts to any client, get them moving well faster, and make them want to come back.
November 10-11 | 9am to 4pm each day | GoodLife Fitness Markham Yonge and Kirk
$500 USD | Registration is limited
Learn What Matters
Training your eye
Watching movement is a trainable skill, not a talent.
You will learn where to look, what to ignore, and how to name the actual limiting factor in the ten seconds you have to name it.
You will also learn to read the other half of what is in front of you: frustration, hesitation, the client who has already decided they are bad at this. Both are happening at once, and both change what you do next.
Training your language
Seeing it is only half the job.
The right cue, delivered the right way, changes the next rep and changes how a client feels about themselves. The wrong one, even when technically correct, makes them tighter and quieter.
You will leave with a method for teaching movement to adults that works on Monday morning.
Why it shows up in your numbers
Clients do not renew because the program was well periodized.
They renew because they felt progress and felt understood. A client who suddenly feels their squat click, and who understands why, attributes that to the time they spend with you. That is retention, and it sits downstream of exactly these two skills.
What you will be able to do by the end of the two days
Coach complex barbell movements efficiently as a "guide on the side"
Teach barbell lifts with enough confidence to program them instead of avoiding them
Build trust and connection with clients
Course Format and Experience Level
This is not a lecture with a workout at the end. Most of the class is hands-on learning. You will be moving, coaching, and being coached. Beginners and experienced coaches alike are encouraged to join.
Taught by Anna Swisher, PhD, CSCS
Most coach education stops at what good movement looks like. Anna has spent twenty years building what comes after: how to see what matters, how to set up the fix rather than explain it, and how to make a client believe they can do it.
As Director of Coach Development and Sport Science at USA Weightlifting and Director of Education at Eleiko Sport, she has built and led courses for thousands of coaches worldwide, from first-time trainers to coaches preparing athletes for the world stage.
Her perspective comes from having sat in nearly every seat in the room: professor, strength and conditioning coach, track and field coach, research laboratory manager, personal trainer, and sport science consultant. That range is what lets her take a complex idea, strip it down to what actually matters, and hand it to you in language you can use on Monday morning. Coaches leave her courses with sharper eyes, better questions, and a clearer sense of why they do what they do.
Anna holds a BA in Psychology and History from Williams College, and an MA and PhD in Sport Physiology and Performance from East Tennessee State University. She lives on a small farm and orchard in the mountains of East Tennessee with her bees, her chickens, and her two adventurous daughters, who hike the Appalachian Trail with her and swim in every creek around.
Testimonials
“I’ve been lucky to learn from Anna many times over the years through multiple courses. What I love most is her ability to distill coaching into its simplest terms, transferring knowledge from coach to coach in a way that’s easy to reframe from coach to client.
She breaks down the technical skills of Olympic lifting so anyone can learn them. Anna is fun and engaging, and the course flies by. It’s always a blast learning from her, and I learn something new every time.”
Cass C.
Years back, when I first attended a seminar by Anna, I expected some cues and exercise variations to expand my toolbox as a coach, but she went ten steps further. Beyond practical aspects of technical lifts, she talked about underlying principles and ideas that I still use when teaching both athletes and coaches now, years later. From coaching philosophy to exercise science, from lifting technique to didactics, she does more than "give you a tool," she stimulates you to develop much further beyond that.
Jeremy R.
"I used to give four or five cues per rep, and now I know to wait three reps to say anything. Anna helped me support my clients better and I can teach people to clean a lot faster now!"
Phil A.
Questions
Yes, and this is the most common question. The classical lifts are the sharpest possible test of a coaching eye, because there is nowhere to hide. What you learn watching a clean transfers directly to a goblet squat with a general population client. You will use it in your next session, whatever is in your client’s hands.
This is a skills course, not a credential. You may self-report the course for CEUs to your certifying agency or body, though it is not a pre-approved course.
Then you are in good company. You will be working with loads appropriate to you, and nobody is judged on their numbers. With lots of reps, the weights are kept at minimums, and even working with a PVC is great.
Through PayPal, using either a PayPal account or a credit or debit card as a guest. You will be sent there right after you complete the registration form.
Cancel 30 or more days before the course for a full refund, minus a $50 admin fee. Cancel 14 to 29 days before for a 50% refund. Cancellations within 14 days of the course, and no-shows, are not refunded.
You may also transfer your registration, once, to a different course date within the next 12 months. Transferred registrations are non-refundable. Cancellation or transfer requests must be in writing through the contact form.
Yes, at no cost. Email us their name at least 5 days before the course.
In the unlikely event a course is canceled, you will get a full refund or a free transfer, your choice. We are not responsible for travel or accommodation costs.
Use the contact form and you will hear back from Anna, not a help desk.
Take the two days
$500 USD (about $700 CAD) | November 10-11 | 9am to 4pm | Markham, Ontario | Small group
Limited seats available. Sign up today!